Marketing Strategist, Growth & Brand Leader

Who I am

Product Marketing Manager
Positioning Products That Customers Actually Understand

I help companies translate complex products into clear value propositions that drive adoption, revenue, and customer loyalty.

My background blends:

•product marketing
• UX research and design
• growth marketing
• analytics and experimentation

This combination allows me to bridge the gap between product teams, marketing teams, and customers.

What I Do

Product Positioning

Develop messaging frameworks that clearly communicate product value.

Go-to-Market Strategy

Launch products with structured GTM strategies across marketing, sales, and customer success.

Growth and Adoption

Design marketing systems that improve product adoption and retention.

Case Studies

  • AI Assisted Email and Social Campagins

    Moes BBQ


    By turning a full year of sales data into actionable insight, this work helped Moe’s Original BBQ align marketing strategy directly with real customer behavior.

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  • Building an App to Align on GTM

    Titan Cooling

    Focused, approachable, and driven by results, our sales manager is all about building strong relationships. They help connect people to the right solutions—with clarity and care.

  • CycleCare

    Go-to-Market Strategy for a Bike Maintenance Platform

    Cyclists struggle to track maintenance intervals across complex bike components.

  • Karl Holland

    CUSTOMER SERVICE MANAGER

    Friendly, attentive, and always ready to help, our customer service manager ensures every interaction is a positive one. They keep communication clear, timely, and human.